You’ve got the gift of the gab. Take any condo, apartment, or house, and you can lease it to the ideal tenants in no time at all. From drafting a captivating description to showing tenants around and highlighting the property’s unique values, you’re a real pro.
Your talents shine so brightly that you may struggle to put them into words. However, that is exactly what you must do when writing your leasing agent cover letter. If you want to wow potential employers, you will need to put pen to paper.
Luckily, that’s where we come into the picture. At Resume.io, we have everything you need to accelerate your job search, including 180+ cover letter examples and guides. In the following writing guide, along with the accompanying example, we will be looking into:
- The best format for a leasing agent cover letter
- What to include in each of the cover letter sections
- General writing tips and expert advice to help you get started
- How to write a cover letter when you have zero experience
Are you looking for some additional inspiration? Take a quick look at some of our related cover letter examples here:
Best format for a leasing agent letter
Ready to start writing? Much like a property listing has a solid structure that guides your writing, your application needs to follow suit. With that in mind, the format of a leasing agent cover letter should contain the following sections:
- The cover letter header
- The greeting/salutation
- The cover letter intro
- The middle paragraphs (body of the letter)
- The ending paragraph of your cover letter (conclusion and call-to-action)
Sticking to this format will stop you from going off track. If you love writing, it’s all too easy to go off on a tangent. However, a hiring manager doesn’t have time to waste. You need to get to the point quickly. Lead with your Unique Selling Proposition (USP), and then back up that point in the following paragraphs. Finally, edit out any unnecessary parts.
New to the world of cover letter writing? If you need some general advice, get started by reading our comprehensive cover letter guide. The guide offers the main points you need to know before writing your cover letter. You can also take a look at our well-written cover letter example to get the inspiration you need before writing.
Dear Ms. Wilkins,
After five years at your competitor, I feel that now is the time for a new challenge. After a managerial and cultural change, I am looking to find a new role where I can forge an entrepreneurial path and not be smothered in the process. I know that you give your people the freedom to express themselves and manage their work in their own way.
I spent five years at Heartland Properties, managing a portfolio of 300 units with an occupancy rate of 93%. My tenant turnover was one of the lowest for our company in the state – with customer satisfaction at the heart of my work. I deliver client-centric service by over-delivering on expectations and always try to get to know my tenants on a personal level, smoothing out any issues that arise.
My experience in digital marketing has added a reliable pipeline to any business development activity and I enjoy chatting with my online communities about our industry. I wish to be seen as someone who gives advice without any expectation of something in return. That is when you notice your kindness coming back to you as referrals and new business.
I enjoy the challenges of sales and have worked during two economic downturns. In 2021, I was recognized as “Leasing Agent of the Year” after securing leases 34% over my sales targets. I always try to be commercially aware, with my introduction of a predictive pricing model seeing a 15% increase in leasing revenue in one year.
I look forward to the opportunity of an interview to find out more about the role and understand how we might be able to work together.
Sincerely,
Harriet Frost
Showcase your varied vocabulary
Hiring managers will expect you to have a way with words since communication is central to the role. When you’re writing your leasing agent cover letter, flex your creative muscles. Rather than simply saying “good”, say “superb” or “marvelous,” for example.
Cover letter header
The cover letter header is a lot like your business card. It includes your contact details — your name, location, email address, and phone number. If you manage to pique the hiring manager’s interest with your cover letter, they will want to get in touch. Don’t make it difficult for them. Ensure that these details are clear and easy to read.
Cover letter greeting
Next up, it’s time to say hello to the reader. You wouldn’t walk up to a prospective tenant, slap them on the back, and say, “Howdy”. You’d take a formal approach, shake their hand, and calmly introduce yourself. The same is true when writing your cover letter greeting.
Avoid the old-school greeting of “To whom it may concern.” It makes you sound like an old fuddy-duddy. Instead, find out who the hiring manager is and address them directly. You can use a standard format like “Dear Mr. Baker” here.
If you don’t know who will be reading the cover letter, go for a generic greeting. In that case, you can use something simple like “Dear hiring manager” or “Dear leasing team”.
Cover letter introduction
It’s time to introduce yourself. The first lines are crucial if you want to grab the hiring manager’s attention. Note your most impressive feats and talents, and then pick one. This is going to be your leading statement. There’s no time to spare. Skip any needless openers, such as “I hope this letter finds you well”, and get straight down to business.
Dear Ms. Wilkins,
After five years at your competitor, I feel that now is the time for a new challenge. After a managerial and cultural change, I am looking to find a new role where I can forge an entrepreneurial path and not be smothered in the process. I know that you give your people the freedom to express themselves and manage their work in their own way.
Don’t mix your messages
Trying to cram too many different things into your introduction is a mistake. You will end up with a convoluted paragraph that is hard to follow. Don’t muddy the waters with numerous weak points. Instead, pick one core message and focus on it. That way, when the hiring manager reads the introduction, they will have one, strong takeaway.
Cover letter middle part (body)
Now that you’ve got the reader’s attention, it’s time to tackle the body. The middle paragraphs of cover letters give you the chance to expand on your expertise and skills. This is a storytelling exercise. What do you want the hiring manager to know about you?
Pick a couple of anecdotes that show off your skills and knowledge. Perhaps you leased a particularly prestigious property. Perhaps you worked with high-value clients. Maybe you managed to market a previously un-leasable place. Whatever your brag, shout about it now. Take the reader on a journey through your professional life and make it interesting.
I spent five years at Heartland Properties, managing a portfolio of 300 units with an occupancy rate of 93%. My tenant turnover was one of the lowest for our company in the state – with customer satisfaction at the heart of my work. I deliver client-centric service by over-delivering on expectations and always try to get to know my tenants on a personal level, smoothing out any issues that arise.
My experience in digital marketing has added a reliable pipeline to any business development activity and I enjoy chatting with my online communities about our industry. I wish to be seen as someone who gives advice without any expectation of something in return. That is when you notice your kindness coming back to you as referrals and new business.
I enjoy the challenges of sales and have worked during two economic downturns. In 2021, I was recognized as “Leasing Agent of the Year” after securing leases 34% over my sales targets. I always try to be commercially aware, with my introduction of a predictive pricing model seeing a 15% increase in leasing revenue in one year.
Always quantify your success rates
Having a proven track record of leasing success is a must. Whenever you mention your big wins, make sure you quantify them. How fast do you lease properties? What is your client satisfaction rating? How efficient is your approach? Answer these key questions.
How to close a leasing agent cover letter (conclusion and sign-off)
As you come toward the end of your cover letter, it’s time to sign off. The final sentences of this document matter more than you might imagine. You need to leave the hiring manager wanting more. Conclude with an optimistic statement and a call to action. For example, you may encourage the reader to reach out to you to learn more about your experience.
I look forward to the opportunity of an interview to find out more about the role and understand how we might be able to work together.
Sincerely,
Harriet Frost
Leasing agent cover letter with no experience
Are you thinking of entering the world of property leasing? If you’re new to this field, your cover letter could be the key to landing your first job. Of course, you need to pitch this right if you want to get that all-important interview. Here are some tips to help you get started:
- Don’t apologize for your lack of experience. You may be tempted to write a meandering cover letter apologizing that you have no experience. That is an error. Leasing agents need to be confident. Focus on what you bring to the table instead.
- Allow your personality to shine through. The world of property is all about being a people person. You will work closely with owners and tenants. For that reason, you’re going to need a big personality. Allow it to show within your cover letter.
- Talk about your long-term goals. What big plans do you have for your career? Where do you see it going? If you’ve got a whole load of ambition, don’t be afraid to talk about it. Let the hiring manager know that you have a master plan here.
- Show a willingness to learn. If you manage to land the job, there will be a major learning curve. Front this and tell the hiring manager that you’re up for a challenge. Illustrate that you are a professional who is willing and adept at learning new skills.
Entering a new sector can be intimidating. However, you only need one hiring manager to take a chance on you professionally. Writing a captivating cover letter may seal the deal.
Key takeaways
- As a leasing agent, you will be a professional communicator. Allow your personality and talents to shine through your cover letter.
- Make sure you use creative, varied language when writing your application.
- Throw in a few anecdotes that showcase your professional prowess.
- Not sure how to lay out your cover letter? If in doubt, use one of our tried and tested cover letter templates.
