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National Sales Controller Resume Example & Writing Guide

A proven job specific resume example + writing guide for landing your next job in 2022. You can edit this National Sales Controller resume example to get a quick start and easily build a perfect resume in just a few minutes. Just fill in your details, download your new resume & start your job application today!
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National Sales Controller  Resume Example & Writing Guide
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National Sales Controller Resume Example

As a National Sales Controller, creating a high-quality resume should be right in your wheelhouse. You know how to sell and manage sales, you just need to think of yourself as your latest e-commerce product. 

Why e-commerce? Because most of your initial interactions will happen online. You know how to pitch and you know how to attract the attention of customers. All you need are a few tips and hints to use those skills to attract recruiters instead.

Using our online resume builder , resume templates, and this guide, you will end up with a resume (and a cover letter , too) that:

  • Portrays your career as a series of growth experiences
  • Highlights your achievements in an excellent professional summary
  • Puts your high-level skills at the forefront
  • Makes a great visual impression.

Let’s start with the section you should write last: your Profile or Summary.

Resume Summary Example

Why write this last? 

Because it gives you a chance to frame the rest of your resume and you can’t do that until you have completed it. Remember that you are relating the track record of your success and summarizing the highlights here.

Your Profile Section should serve as a brief, but compelling, summary that highlights your value. You want to convey your expertise in providing research-based insight and suggestions on how to improve company performance and overall achievements. If you managed a key account, use a sentence to explain your effective strategy.

This paragraph should be about 3-5 sentences (100-200 words, depending on your career history) should also tell human resources why you are a great fit for the company. You can detail your business development skills and knowledge of project management later on, but here you want to pick one or two of your greatest achievements and give yourself a pat on the back for them without exaggerating. Choose strong verbs to illustrate that you are a person of action who gets clear results. 

See example content below. 

Example

Experienced and self-motivated National Sales Controller with five years of industry experience as a sales manager at a technology company. Adept at working to apply sales strategies to exceeding sales goals and bringing in new business. Ability to motivate sales staff to boost market share. Bringing forth a proven track record of successfully implementing sales strategies to increase revenue. 

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Employment History Section

Your sales manager resume should clearly show your ability to generate new sales, but you must also prove your skills at sales management. Hiring managers want to see a career progression, so think of your Employment History as the way to sell your potential. Be proud if you started your career cold-calling potential customers! As you climbed the ladder from sales representative, to regional sales manager, to your current position, you developed new sales skills and achieved greater successes. Make sure that progression shows in your job descriptions.

A winning National Sales Controller Resume should clearly convey your expertise as a sales professional, as well as your ability to manage and lead sales teams. Use data to back up your claims about annual sales revenue or new business development. The more details of your sales experience that you can provide, the better. Remember that as a national sales controller, you should also highlight your business administration skills. Your job duties may include managing sales reps, maintaining the budget, developing training programs, and reporting to your company’s decision-makers.

Consider this general national sales controller job description as you plan your work history section: National Sales Controllers are responsible for leading and overseeing national sales teams to achieve sales targets. They develop and implement effective sales strategies, and work toward building new customers and business opportunities. National Sales Controllers typically establish goals, set sales quotas, and assign sales territories. They analyze performance metrics and develop business strategies based on forecasts. Sales directors are responsible for ensuring that sales team members are working to meet and exceed goals.

Use a reverse-chronological order resume format in your work experience section unless your career has taken a winding path.

See example content below.

Example
  • Effectively led day-to-day operations of the sales department.
  • Handled budget development and analysis.
  • Increased customer satisfaction with innovative follow-up programs.
  • Generated new business opportunities.
  • Managed national sales team using Salesforce.
  • Set annual sales goals and tracked company progress toward goals.
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Education Section Example

While there are no formal education requirements to become a salesperson, many sales professionals have associate’s or bachelor’s degrees in business administration, marketing, or a related field. To reach a high management level, you may also have earned an MBA or other master’s degree.  List all your degrees and certifications here. If you hold a degree higher than a bachelor's degree, you may leave out your high school. 

If you have earned sales or other business awards in your career, you may list them here or create a separate section highlighting them. 

See example content below. 

Example
  • 2004-2006 Villanova University, Master of Accountancy Villanova, PA
  • 2000-2004 St. Joseph's College, Bachelor of Economics Villanova, PA
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Skills Example

The Skills Section is your elevator pitch. Recruiters see hundreds of sales resumes and want to be able to quickly scan to make sure your skills match the position. Analyze the job listing and create a skills section that highlights the same attributes your prospective employer seeks. This method will also help you pass your first test: the Applicant Tracking System (ATS). These applications use algorithms to rank resumes based on keywords, phrases, and other relevant information. Don’t “stuff” your resume with keywords, but if the job requires Microsoft Powerpoint skills, make sure your resume does, too. That means personalizing your resume every time you apply for a job.

Resume ATS optimization: How to build an ATS-friendly resume
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Your job requires a balance of soft skills, such as communication and organization, and hard skills, such as sales strategies. Create a skills section that reflects that balance.

See example content below. 

Example
  • Financial and Account Management Skills
  • Team Leadership Skills
  • Effective Sales Strategies
  • Strong Analytical Thinking 
  • Innovative Problem-Solving
  • Presentation Skills
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Layout and Formatting

As a salesperson, you know appearance and first impressions are important. Your resume has to look as great as it sounds!

Use one of Resume.io’s expertly-designed layout templates to get you started. We recommend our Professional resume layout category for your career, however, you may want to go with a Modern look or keep it Simple and timeless. 

You have probably created presentations for clients, so you understand design principles. Apply these to your resume as well.

  • Leave plenty of white space
  • Use color sparingly
  • Make sure pertinent data (your contact information, job titles, and section headings) pops
  • Avoid fancy fonts that may not be as legible.

Finally, two more pieces of advice:

  1. Don’t bother trying to format your own resume. Instead, use a dedicated resume builder tool such as Resume.io’s. It comes with a bunch of handy features, including multi-format export, expertly designed visuals and a spell-checker function.
  2. Enlist a friend or colleague to proofread each resume and cover letter before you send it. Mistakes may not eliminate you from consideration, but why take a chance?

You’ve taken the first steps. Now you're ready to close the deal on your next great job!

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