As a marketing associate, you're the backbone of any great sales team. Whether you're an expert in researching, copywriting, social media management or all of the above, you'll need a smart marketing associate resume to showcase your strengths.
With 350+ resume examples and writing guides, Resume.io is an expert resource for job seekers in all fields and at all stages of their careers. This resume guide, along with the corresponding marketing associate resume example will cover the following topics:
- What does a marketing associate do?
- How to write a marketing associate resume (tips and tricks)
- The best format for a marketing associate resume
- Advice on each section of your resume (summary, work history, education, skills)
- Professional resume layout and design hints.
What does a marketing associate do?
Marketing associates are professionals responsible for researching market trends and client needs, while creating campaigns to increase brand presence and efficacy. Marketing associates analyze consumer behavior data to better understand their clients and possible ways to increase revenue. Marketing associates typically possess a superior understanding of successful marketing techniques. An ideal candidate is a self-starter with a creative mindset and strong communication skills.
These professionals typically work as part of a larger team and may develop presentations, spreadsheets, and research to present to superiors. Marketing associates may also run social media accounts, write copy, and handle client relation tasks.
How to write a marketing associate resume
The very first step in writing your marketing associate resume is understanding what sections to include. Your CV should contain the following elements:
- The resume header
- The resume summary (aka profile or personal statement)
- The employment history section
- The resume skills section
- The education section
Marketing associates should be adept in working in consumer-focused environments, where data-driven online marketing tools are understood and used. The ideal marketing associate resume should showcase a superior understanding of consumer habits and the ability to drive results by using effective marketing techniques. A winning marketing associate resume should showcase a motivated attitude and the ability to think outside the box.
If you need additional inspiration, check out these other writing guides and examples from the same marketing category:
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Choosing the best resume format for a marketing associate
If you have previous experience as a marketing associate, then the reverse chronological resume format is the best choice. This structure centers on the employment history section where you'll be able to list your relevant jobs from most recent to oldest, usually going back about ten years. This is the format most hiring managers expect to see and it's also preferred by ATS resume scanners.
However, if you're a recent graduate or making a career change, you may want to consider an alternative resume format. Be warned, however, these options can make you come across as inexperienced. Learn more about each option in our guide to resume formats.
Resume summary example
Just like a great elevator pitch can quickly sell a product, the perfect resume summary can have a hiring manager ringing you up for an interview in no time. These 3-5 sentences are the only place you'll be able to speak directly to the employer on your resume. As a marketing associate, you'll not only want to mention your key skills and experiences, but also your mission, methods, and even the personality traits that make you right for the job.
Highlight your biggest accomplishments and attributes here. Remember to use as many powerful action verbs and job specific information as you can. Marketing associates play a vital part in the success of many companies, so highlighting your key attributes that prove your qualifications and accomplishments here is crucial.
Experienced and driven marketing associate with over five years of experience successfully directing marketing efforts, and helping to attract and retain customers. Adept in analyzing consumer behavior data, and launching marketing campaigns to achieve goals. Adept in creating winning marketing content for websites, infographics, webinars, videos, and articles. Passionate about offering professional and results-driven work.
Employment history sample
The employment history section is the place to list all positions relevant to marketing, or positions that have transferable duties and/or required skills necessary for a marketing associate job. First, create a subheading with the employer name, job title, dates worked and location. Underneath, include 4-5 bullet points that explain your duties and the skills you used to perform them. Make sure to use language from the job description and add key metrics and statistics to show the benefit you can provide. Below you'll find our adaptable resume sample.
- Analyzed past marketing initiatives and revamped the company’s marketing efforts to keep readers and attract new ones.
- Successfully launched new marketing campaigns, resulting in a customer growth rate of 10%.
- Worked to establish a more cohesive brand that clearly emanates the mission of the company.
- Led direct marketing trends that reached upwards of 100 million consumers.
- Developed and fostered relationships with existing and prospective clients.
CV skills example
The CV skills section makes sure the employer doesn't miss your key abilities. Make sure to include a mix of hard skills (like Photoshop or social media marketing) along with soft skills (for example, being detail-oriented or a quick learner). This is one of the sections that the ATS will focus on when looking for keywords so make sure to use the employer's exact language from the job description. See our adaptable resume sample below.
- Marketing Techniques
- Analytical Thinking Skills
- Strong Communication Skills
- Relationship Management
- SEO Strategy
Marketing associate resume education example
Most marketing associates will be required to hold at least a bachelor's degree, so you'll need to list all education in this section. If you're a recent graduate, you may also include your GPA. The education section is also a great place to include any relevant marketing coursework, memberships, or training you've completed. See our adaptable education example below.
- 2000-2004 Brown University, Bachelor of Communications Providence, RI
- 1996-2000 Hyde Park High School, High School Diploma Hyde Park, RI
Resume layout and design
Just as you wouldn't leave the design of your next brochure to chance, the layout and design of your resume is equally as important as your writing. Make sure to consider the branding and image of the employer and adjust your design to suit. You'll want to create an eye-catching header that highlights your name and contact information. Stick with the same professional font styles and sizes throughout your resume, and don't forget to double check for any typos or grammar mistakes. A professionally-designed resume template can help relieve the stress of creating a great page layout.
Key takeaways for a marketing associate resume
- You'll need to present yourself as a savvy and innovative candidate to land this entry-level marketing associate role.
- Take advantage of the resume summary as a space to call attention to your key qualities.
- Whenever possible, use the reverse chronological resume format to focus on your previous experiences.
- An attractive layout and design can set you far ahead of other candidates – get started with our adaptable resume sample.